The BioBehavioral Orientation

E = mc2. In 1905, Albert Einstein in Switzerland formulated this fundamental equation in physical science . . . energy equals mass times the speed of light squared.

B = f(x). In 1911, E. L. Thorndike at Columbia Unversitydescribed this fundamental law of behavioral science . . . behavior is a function of its consequences. Although much more useful in everyday life, Thorndike’s concept received much less attention.

Operationally, the Law of Effect states, To strengthen a behavior, reward it; to weaken a behavior, don’t reward it or, less desirably, punish it. Most people most of the time employ the Law of Effect intuitively and successfully in their personal lives. Failure to employ it usually leads to trouble.

Any law of Nature must state the context or set of conditions under which it being applied. Light, for example, travels more slowly in water than in a vacuum. Accordingly, the complete representation of Thorndike’s concept would read as follows: B = f(x) under c where “c” represents a particular context.

Behavior is an event the character of which varies with the biology of the individual and the environment in which that individual is operating. Research indicates that approximately 60-70% of human behavior typically is determined by biology. In order to view behavior more comprehensively rather than as a “black box”, the biobehavioral orientation amalgamates behavioral science with biological science, giving us behavioral science from the biobehavioral orientation.

The site offers commentaries about the four cornerstones of any society . . . government, law, education, and medicine. All four cornerstones reflect human behavior as well as cognition, emotion, and physiology. The site applies scientific methodology from the biobehavioral orientation to analyzing relevant problems and suggesting solutions; thus, making Nation on Fire unique.

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